The Buzz
It’s Not Just SEO Anymore: The 3 New Pillars Reshaping Multifamily Search
For years, SEO was the foundation of digital visibility for multifamily marketing. Rank high on Google and your property attracted more organic traffic and converted more leads. But relying solely on SEO is no longer enough to match the new ways search engines surface…
-
Industry News, Multifamily Marketing
Google’s Spring 2026 Algorithm Update & What It Means for Multifamily
Read More about Google’s Spring 2026 Algorithm Update & What It Means for Multifamily Read MoreA Ranking System That Now Rewards Fewer Pages, Real Expertise, and Better Content Apartments.com lost roughly a quarter of its Google visibility this spring.…
-
AI, Industry News
Google’s Ask Maps Just Changed How Renters Find Apartments
Read More about Google’s Ask Maps Just Changed How Renters Find Apartments Read MoreRenters are already asking Google Maps to recommend their next apartment. The question is whether your property shows up when they do. On March…
-
Industry News, SEO & AI Search
Google Now Indexing Instagram: A New Way for Renters to Find Your Property
Read More about Google Now Indexing Instagram: A New Way for Renters to Find Your Property Read MoreAs of July 10th, Google has begun indexing Instagram content — meaning your posts, reels, and profile can now appear in Google search results.…
-
Conference Recaps, Industry News
What the Multifamily Market is Saying and Why It’s Not All Bad News (TAA 2025 Recap)
Read More about What the Multifamily Market is Saying and Why It’s Not All Bad News (TAA 2025 Recap) Read MoreWe just got back from the Texas Apartment Association conference in Houston, and while the crowd was a little lighter this year, the conversations…
-
Industry News
Swifty Launches Free Email Signature Generator
Read More about Swifty Launches Free Email Signature Generator Read MoreSwifty is excited to launch an Email Signature Generator, allowing any size business to effortlessly create unique signatures with just a few clicks.
