Say Goodbye to Multifamily Website Hassles
Fully Customizable. Ready-to-Launch. No Copywriting Required.
No Copywriting Required
Our AI-powered content generator crafts compelling, SEO-focused copy for every page of your property website, all based on the information you provide in a simple form. Whether it’s highlighting amenities, writing neighborhood descriptions, or creating engaging property overviews, our system uses your details to generate high-quality content tailored to your target renter and property location. And if you need to make updates, you can do so easily, and changes go live right away.
Update Your Website by Just Asking
Tell Emily, the AI assistant built into your Swifty dashboard, what you want changed in plain language. She can make the update live, without digging through settings or submitting a support ticket.
Already use Claude? Swifty Connect lets your team make the same updates from Claude, across every property you manage.
See What’s Working and What’s Not
Analytics are built right into the platform, so you have a clear view of how each website performs. Track traffic, engagement, and conversions, compare properties, and drill into specific campaigns.
Use what you learn to keep refining your marketing, property by property.
Website themes
Designs That Captivate and Convert
Every theme is built for multifamily, mobile-first, and customizable to your brand.
Apiary
Apiary has buzzed out of the beehive as our second pre-designed theme. Complete with a modern design, chic formatting, and an incredibly easy-to-navigate layout, this template is ready to bring in the honey. As always, our designs include large display areas, optimal for high-quality photography to showcase all the property features that make your community so great.
Features That Work as Hard as You Do
Always improving to deliver smarter solutions for your needs.
Customized AI-Written Content
AI-Generated Landing Pages for SEO
Fully Customizable Designs
Updates Reflected in Real Time
Pop-Up and Slide-In Creator
Custom Page Creator
Hot-Swappable Templates
Dedicated Account Manager, CRO & Support Desk
Hassle-Free Integration
Connects with RealPage, Yardi, Entrata, ResMan, Rent Manager, and more.
Launch in as Little as Two Days
Register for a Swifty account
(less than 15 minutes)
Go through the Setup Wizard
(less than an hour)
Make adjustments and launch your new website!
(based on you)
Trusted By Multifamily Teams Nationwide
Top brands don’t settle, and neither should you.
Questions We Hear a Lot
What makes a multifamily website “high-converting” in 2026?
High-converting apartment websites are built for speed, clarity, and intent. They answer renter questions immediately, load fast on mobile, surface availability and pricing clearly, and guide visitors toward tours and applications without friction. In 2026, conversion also depends on being AI-readable, not just visually appealing.
How much does Swifty cost?
Apartment websites start at $99/mo per property (priced by unit count) plus a one-time setup. Search360 is $399/mo, and Google Ads management is $200/mo plus ad spend. See all pricing.
What kind of online or live support is available?
The easier question to answer is, “What kind of support isn’t available?” because our team is ready to help you no matter what issue you have! We offer live chat on our website and within the admin area of each of our client portals, as well as an easy-access ticketing system within your portal. In addition, we are constantly adding to our online knowledge base so you can get answers and help with the most common questions we receive.
How does a property website help reduce reliance on ILS platforms?
A strong property website attracts renters earlier in their search journey through organic search, hyper-local pages, and AI recommendations. As direct traffic and branded searches increase, properties can shift budget away from high-cost ILS leads and toward owned channels that compound over time instead of resetting every month.
How often is the Swifty CMS platform updated?
Our code base is constantly updated and maintained, ensuring you get the best experience possible.
